BLUEFOLDER RENAMES BLUESERVICE PRODUCT
Colorado Springs, CO. - April 20, 2010 - BlueFolder, the award-winning leader in Service Team Automation (STA) solutions, announced today that it is renaming it's online service management product, called "BlueService", to simply "BlueFolder" to further strengthen its recognized brand.
The company stated that it wanted to take advantage of the well-recognized BlueFolder trademark, allowing it to focus on a single name. "Our BlueFolder name is a memorable and established brand that our customers identify with. We want to devote our efforts to building a single brand that is recognized as the market leader in online field service management software." said Jeff Emrich, BlueFolder's co-founder and CTO. "This name change allows us to consolidate our efforts behind a single brand."
BlueFolder is the world's leading provider of Service Team Automation (STA) Solutions. Its online service management application delivers a simple and accessible method for businesses to manage their service teams and extended resources. With BlueFolder, companies of all sizes are reaching an immediate return on investment by significantly increasing efficiency and dramatically reducing operational costs. The result is a superior customer experience and a sustainable competitive advantage. BlueFolder offers multiple subscription levels, priced on a monthly basis, and does not require an annual commitment.
BlueFolder is a privately held company headquartered in Colorado Springs, Colorado. For more information, visit BlueFolder's website at http://www.BlueFolder.com or call 866.253.BLUE.